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SXSW 2013 |
Saturday mornings at
SXSW read like a scene from The Hungover. Half awake concert goers blocking their eyes from the sunlight with the biggest shades they can find, while cramming into the food truck park to drown the previous evening's debauchery in grease and shame. It's pretty much a ghost town for SXSW standards.
After making the trek from our hotel in the burbs we headed towards
Rachael Ray's popular
Feedback event. I was feeling pretty good about getting there 2 hours into the 6 hour event. The line-up was pretty fierce this year and when we strolled up to Stubb's everyone that decided to peel themselves out of bed that morning were in line for free food and music. Not only was the line ridiculously long but people were flooding the streets and peering over the top level of the parking garage across the street to soak in Macklemore & Ryan Lewis on the main stage.